{"id":9975,"date":"2022-01-20T10:02:24","date_gmt":"2022-01-20T18:02:24","guid":{"rendered":"https:\/\/www.qad.com\/blog\/?p=9975"},"modified":"2022-02-23T15:09:42","modified_gmt":"2022-02-23T23:09:42","slug":"get-in-line-supply-chain-management-in-the-age-of-scarcity","status":"publish","type":"post","link":"https:\/\/www.qad.com\/blog\/2022\/01\/get-in-line-supply-chain-management-in-the-age-of-scarcity","title":{"rendered":"Get in Line: Supply Chain Management in the Age of Scarcity"},"content":{"rendered":"<p>[vc_row][vc_column][vc_single_image image=&#8221;9976&#8243; img_size=&#8221;full&#8221;][vc_column_text]<span style=\"font-weight: 400;\">For the past 30 years, the automotive industry has been hyper-focused on increasing efficiencies by reducing variabilities. And with an industry that had remained relatively steady for decades, achieving this level of predictability wasn\u2019t too tricky. Lean thinking has promoted a period where manufacturing leaders have continuously improved operations, focusing on this objective. However, as the <\/span><a target=\"_blank\" href=\"https:\/\/www.qad.com\/industries\/automotive\" rel=\"noopener\"><span style=\"font-weight: 400;\">automotive<\/span><\/a><span style=\"font-weight: 400;\"> industry undergoes drastic waves of disruption and suppliers face the tension of new competitors, changing OEM business models, and a scarce market, the manufacturing environment is now facing a mountain of change &#8211; which is nearly impossible to predict.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Now, automotive supply chain managers across the industry must adapt to the new normal and \u201cget in line\u201d or miss out entirely.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here\u2019s how <\/span><a target=\"_blank\" href=\"https:\/\/www.qad.com\/blog\/2021\/08\/strategy-for-supply-chain-transformation-in-the-age-of-scarcity\" rel=\"noopener\"><span style=\"font-weight: 400;\">scarcity<\/span><\/a><span style=\"font-weight: 400;\">, competition, and changing vehicle architecture impact the automotive supply chain and what you can do about it.\u00a0<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">How Scarcity is Changing the Automotive Supply Chain\u00a0<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">When the <\/span><a target=\"_blank\" href=\"https:\/\/www.qad.com\/blog\/2021\/07\/how-to-prevent-the-next-semiconductor-shortage\" rel=\"noopener\"><span style=\"font-weight: 400;\">chip shortage<\/span><\/a><span style=\"font-weight: 400;\"> hit the industry at the end of 2020, most suppliers saw it as a symptom of the pandemic\u2014a temporary issue that would eventually iron itself out. But with a full year of supply shortages, delays in production, and billions of dollars worth of missed revenue, industry experts are now expecting this shortage to extend well into 2023.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Automakers have also recognized the impact of the shortage and, in response, have begun to take the supply chain into their own hands. OEMs are now bypassing the Tier-1 suppliers that have traditionally handled semiconductor supply and are developing relationships directly with the manufacturers.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Some of the recent strategic moves from OEMs in response to the pandemic-induced chip shortage are:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">BMW AG\u2019s direct contract with Inova Semiconductors and U.S.-based chipmaker GlobalFoundries Inc. to secure a multi-million chip supply annually\u00a0\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Ford exploring direct purchasing options with GlobalFoundries\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Stellantis NV and Foxconn Technology Group joining together to develop their own automotive chips\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Plans from General Motors Co. to partner with Infineon Technologies AG and Taiwan Semiconductor Manufacturing Co. to jointly manufacture chips<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">SAIC Motor Corp\u2019s 500-million-yuan investment in GTA Semiconductor Co.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">These announcements show that automakers are no longer willing to put the fate of their semiconductor supply into the hands of suppliers.\u00a0<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">It\u2019s Not Just Scarcity Causing Supply Chain Disruptions<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">If you have planned to wait out the shortage, you should think again. The supply shortage isn\u2019t the only thing causing shake-ups for automotive suppliers and their supply chains. The entire ecosystem of the automotive industry has been thrown off balance with multiple waves of disruptions continuously hitting the market.\u00a0\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">One of the significant game-changers is the architecture of the vehicle. As the industry transitions to electric, autonomous, connected vehicles, the construction of vehicles (and the parts needed to create them) are also changing. The value of these parts is also changing.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Vehicle value drivers are no longer derived from horsepower and mechanical build\u2014now it\u2019s about the software and <\/span><a target=\"_blank\" href=\"https:\/\/www.qad.com\/blog\/2020\/06\/data-the-fifth-element-of-automotive-supplier-market-disruption\" rel=\"noopener\"><span style=\"font-weight: 400;\">data<\/span><\/a><span style=\"font-weight: 400;\"> that powers its features.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This shift from mechanical engineering to electrical and computer engineering has created a gap in the market that is now being filled by the technology industry. Tech start-ups are swooping into the game to take on the needs of OEMs, pushing traditional automotive suppliers out of their seats. Not only does this increase competition, but it is also causing tension in the supply chain. Automotive suppliers focus on long-term, low-variability planning. At the same time, the tech industry is accustomed to a faster-paced, more volatile supply chain environment, making it difficult for the two to find ways to work together.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Another big competitor that Tier-1 suppliers must watch out for is the OEMs themselves. As noted above, automakers are taking supply into their own hands. This is partly due to the uncertainty caused by the 2020 shortage and the growing value of semiconductors in the vehicle\u2019s design.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As vehicles become more technologically advanced, so do the semiconductors that power these features. Many vehicle architectures will soon rely on <\/span><a target=\"_blank\" href=\"https:\/\/www.pauleichenberg.com\/blog\/centralized-computers-the-next-big-disruption-in-the-automotive-supplier-industry\/\" rel=\"noopener\"><span style=\"font-weight: 400;\">central compute systems<\/span><\/a><span style=\"font-weight: 400;\"> to enable complex features such as assisted driving, autonomous driving, and advanced ridesharing.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">These systems will not only remove dozens of individual semiconductors that the Tier-1 supplier traditionally provides, but it will also become one of the major differentiators for OEMs, making it unlikely for automakers to outsource such a valuable piece of their vehicle to third party suppliers.\u00a0<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Embracing the Change<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">While tensions on the supply chain are expected to loosen over the next one to two years, it would be wishful thinking to believe they will ever return to normal. The days of low-variance supply chain planning are over, and traditional automotive suppliers must embrace the change or miss out on the evolving market.\u00a0<\/span><\/p>\n<p><strong>If you want to build a more resilient and sustainable supply chain amidst the chaos of scarcity and industry disruptions, download <a target=\"_blank\" href=\"https:\/\/go.qad.com\/PromiseofDelivery.html\" rel=\"noopener\">QAD\u2019s latest white paper<\/a>. This supply chain guide covers the 24 essential supply chain processes and the roadmap you need to get there.<\/strong>[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column][vc_single_image image=&#8221;9976&#8243; img_size=&#8221;full&#8221;][vc_column_text]For the past 30 years, the automotive industry has been hyper-focused on increasing efficiencies by reducing variabilities. And with an industry that had remained relatively steady for decades, achieving this level of predictability wasn\u2019t too tricky. Lean thinking has promoted a period where manufacturing leaders have continuously improved operations, focusing on this objective. [&hellip;]<\/p>\n","protected":false},"author":60,"featured_media":9976,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[182,2045],"tags":[988,1987,7,1202,237,1989,1418,1988,1676,92,1598,118,1990],"class_list":["post-9975","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-featured","category-supply-chain-trends","tag-aces","tag-age-of-scarcity","tag-automotive","tag-automotive-supply-chain","tag-autonomous-vehicles","tag-chip-shortage","tag-oems","tag-scarcity","tag-semiconductors","tag-supply-chain","tag-supply-chain-disruption","tag-supply-chain-management","tag-tier-1-suppliers"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Get in Line: Supply Chain Management in the Age of Scarcity | QAD Blog<\/title>\n<meta name=\"description\" content=\"Learn how the age of 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