Bas van Nistelrooij is QAD's VP of Solutions & Vertical Marketing. leading the team responsible for industry marketing and product strategy. He has been helping manufacturing organizations recognize and deliver value from best practices and technology for 30+ years in roles in implementation services and pre-sales consulting, of which the last 15 years with QAD. Bas has a MSc in Mechanical Engineering and is APICS certified in CIRM, CPIM and CSCP. In his free time he enjoys playing and listening to music, reading a good book, jogging and spending time with his family.